High-Performing Content Marketing for MedTech, Life Sciences & Healthcare Technology

Smart content development and strategy for complex markets

Healthcare and life sciences marketers juggle multiple responsibilities while adapting to a rapidly changing industry. To establish a strong foothold in a competitive space, give your audience a strong story that resonates with decision makers.

Launched by Heather Johnson in 1999, OutWord Bound Communications helps B2B pharmaceutical, biotech, and medtech companies transform interested prospects into loyal clients. I accomplish this through thoughtful content analysis, roadmaps, and strategy, as well as comprehensive content creation and execution.

Whether you need a full brand platform, a dedicated writer with deep life sciences expertise, or something in between, myself and my savvy creative network are here to help.

Industries Served

I work with medtech/medical device, pharma/biopharma, and healthcare technology companies of all sizes, with an affinity for digital health (SaMD), digital therapeutics, artificial intelligence-based platforms, drug development (CROs, CDMOs), and clinical technology. I’m especially adept at partnering with lean marketing teams. If you’re a department of one, lean on me.

Content Marketing Services

Content Development

Partner with a writer fluent in life sciences, medical device, and healthcare technology. I’ve worked with global CROs, CDMOs, EDC vendors, medical device consulting firms, digital health start-ups, and more. Learn more about my 360-degree services

Promotional Copywriting

Your white papers, thought leadership, and case studies don’t promote themselves. I create landing pages and other promotional content to help you execute your campaigns. Learn more about my creative copywriting services

Website Copywriting

Your website is your virtual storefront. Welcome your customers with engaging copy that shows why you’re the best choice to serve their needs. Messaging platforms set the stage for success. Get your website copy done

Content Strategy

I’ve written to scientists, physicians, pharma/biopharma executives, technology leaders, and patients. I use that broad background to develop targeted content analysis, roadmaps, and strategy to build brand trust and generate conversions. Learn more about B2B content strategy

Ready to take your content to the next level?

Let's Talk!

 

 

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